The rise of UX writing in India (Sidika Sehgal)

UX writing is still a young discipline in India, but it’s growing—fast. In this episode, Sidika Sehgal shares what’s happening on the ground: the demand for UX writers, why hiring is so challenging, and how localization is reshaping product experiences in one of the world’s most diverse markets.

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Patrick Stafford
Why your support content sucks (Maring Eberlein)

If you’ve ever found yourself frustrated by terrible help center content, you’re not alone. Most of it sucks. But why? That’s why I’m excited to share this conversation with Maring Eberlein. Maring is a support content expert with a deep understanding of what makes help centers effective — and what makes them fail.

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Patrick Stafford